Skip to main content

Designing Your Experiment

WARNING: below is a sample image only of this part of the flow - see this LIVE and CURRENT workflow for the most accurate information, including maintained links and flow Designing flow

Good experiment design starts with a period of ideation. Think about your product strategy and brainstorm some ideas that align with your goals. Look for opportunities that are low cost and easy to implement, such as a feature that already exists in your product that you believe could be easily modified to be even more impactful.

As you work through you and refine your idea backlog, it is important to consider whether you need an experiment, or if there are other more suitable tools such as user testing, user research or market research.

Once you have concluded that an experiment is the correct approach for you continue through the designing workflow.

To design an experiment

  1. Create an experiment brief

  2. File a data org (DO) Jira ticket (click Create in the header of the page)

  3. Show up to an experiment design office hours to discuss and validate your ideas. There are a few office hours available- depending on your need and where you are in the experiment process.